Restaurant OBO'

Brand Identity Design

Final logo.

Color Palette: Bringing Italian references to the color palette.

Art Direction: Communicating tradition by using vintage botanical drawings together with our iconic logo.

Signage: painted logo on walls and surfaces inspired by traditional signage.


Celebrating Italian family tradition and recipes that have been passed on from one generation to another, the branding is a juxtaposition of new and old.

Classic and iconic typographic treatments are re-imagined through a modern lens and combined with botanical drawings referencing “familiar” recipes.