Window concept for Scotch & Soda.

We were asked to developed a window display concept for Scotch & Soda, featuring the new patterns and bright colours for the upcoming season.

To reinforce the patterns and show the best pieces of the collection, we exaggerated the lenght of the garments to create strong visual impact.

Dresses, shirts or pants become long columns of bright color interchanging between big florals and summer graphic brights.